From the users, experts and the company, I have identified clear requirements, wishes, needs and pain points. I have neatly incorporated these into deliverables and have been able to use them well during my graduation internship. However, I did not have an actual focus on which elements actually had to be designed at the end of my internship. Based on the insights and my feeling I started with the most important elements. I came to an end because of my drive, passion and motivation, but my way of working was less efficient.
Thanks to this experience I learned a lot. Among other things, I learned to better formulate the requirements next time and to verify the scope with the stakeholders.
working with the end user
I conducted seven interviews with people from the various target group segments. I talked about the development of a corporate identity, the delivery of a corporate identity, the consistency and quality assurance within a corporate identity and the Software as a Service application possibilities.
In the first two interview sessions I felt a bit uncomfortable, because I was sitting at the table with people who have been working in the work field for years and as a graduate I was just dry behind the ears. I turned that away from me in the other interview sessions, because I think that every person should be treated equally and I should have confidence in myself.
dare to speak and make mistakes
I value the willingness and openness of my colleagues to give feedback. At a certain point, this led me to ask for feedback as soon as I had made a design / sketch. The feeling that they were judging my design and not me, taught me a lot and totally changed my thinking.
In the beginning I found it difficult to present a design solution to an expert, because I was a bit uncertain about the design choices and decisions made for the design solution. In the beginning, this made me a bit of a scouting job. After twice, I managed to get my act together. I thought of the fact that I had made a sketch with a well-founded design choice and I had to stand for it - stand for something, as the IxD manifesto says.
I am satisfied with the result achieved, because at the end of my graduation project I stand behind my realized design solutions. I owe this to, among other things, making all the variations, alternatives and allowing interim feedback sessions to take place.